Blog

When it comes to Pay Per Click ads you want to get the most bang for your buck, but which search engine is going to give you that? Each one has unique features and benefits, so it’s hard to say but these are our thoughts. For...

Instagram just rolled out their newest feature: Instagram Stories. Essentially on your profile or homepage you can upload content that expires after 24 hours. Sound familiar? As much as we want to say they have vastly different features and serve different purposes, we can’t. To be...

Monitoring your social media can be time consuming to do on your own. Many people have resorted to outside sources to do this for them. Here are some of the top places offering this service right now: 1. Mention This website offers its services starting at $29...

  LinkedIn can be a great tool for any business to grow their network and build brand recognition. As with any other social media platform though it has a unique way to be successful. Here are some tips and tricks to up your LinkedIn presence. 1. Utilize...

Email marketing is a big opportunity to directly target people who may be interested in your business. You’ve acquired their email somehow so they must have displayed some interest at some point, right? Here’s how to make sure you hold their interest. Personalize to your business Make...

What is Dynamic Retargeting exactly? It is an advertising strategy where advertisers can personalize the ads seen by users based on their previous behavior. They can do this by featuring products or content recently viewed by the user, or by showing other content that may...

Social media can be hard to manage on your own, and learning it can be even harder if you don’t know what you’re doing. This is our guide to starting social media management. 1. Determine your target audience Who are your customers? What social networks are they...

Search Engine Optimization, also called “SEO,” can be difficult to understand but everyone knows it’s important. SEO is strategizing to increase the number of visitors to a particular website by increasing its ranking in search engine results organically. Organically means that you aren’t paying to...

One of the most important aspects of social media is the analysis of it. Otherwise, what’s the point? Analyzing your content and engagement is the best way to improve your social media game. Here are some of the top tools right now that you can...